Krysta GahagenCan Beverage Brands Reclaim Happy Hour?Whether consumers call it happy hour, an “apéro”, or an after-work drink, the end of the workday is a popular moment of consumption around…6 min read·Feb 25, 2021----
Krysta GahagenWe really miss sports right nowI think I am becoming a Doosan Bears fan. Six months ago, I wasn’t sure what a Doosan Bear was but now I find myself flipping to ESPN2…3 min read·May 29, 2020--1--1
Krysta GahagenThe Hard Seltzer Revolution: What’s Driving the Ready to Drink BoomOver the last year, it’s been nearly impossible to ignore the rising popularity of hard seltzers. Our research team looked into this trend.5 min read·Jan 13, 2020----
Krysta GahagenWhat do you do when the customer isn’t right?This morning, I joined a company all-hands meeting that Linkfluence holds regularly. With eight offices across five timezones, I value the…3 min read·Nov 8, 2019----
Krysta GahagenLessons from Meetup’s payment crisisThis past week, Meetup was in the spotlight after subtly announcing a plan to charge attendees two dollars per event RSVP. I covered this…13 min read·Oct 19, 2019----
Krysta GahagenTrick-or-Trend: The Top Halloween Costume Ideas for 2019 (A Linkfluence Blog Post)Every October, brands and fans begin their annual Halloween discussions online. Last year, we saw online holiday chatter literally double…6 min read·Sep 22, 2019----
Krysta GahagenMy Job Got a New Job (Or Why I’m Excited for Linkfluence US)Life update time: this summer did not go as planned. In the spring, I decided to shake things up and I moved to a new apartment and…5 min read·Oct 2, 2018----
Krysta GahagenContact Center Survey Reveals How Leaders are Preparing for a Digital FutureDriving customer-centric service in the contact center environment is becoming easier with the sophisticated technology and plethora of…4 min read·Mar 21, 2018----
Krysta GahagenWhat does the WhatsApp Business app announcement mean for your brand?The digital messaging world is abuzz with exciting news today: WhatsApp announced that they are launching Business Accounts. This…3 min read·Jan 18, 2018----
Krysta GahagenThe Impact of the General Data Protection Regulation (GDPR) in the Contact Center2018 is a big year for data protection. At Sparkcentral we’re investing in General Data Protection Regulation (GDPR) preparedness so that…4 min read·Jan 16, 2018----